This site contains a direct translation from a part of our main website profi-ranking.de in german language, done with the automatic Google translation service. The following text is about basic search engine tricks.
So please don´t worry about the translation quality, for our english customer projects we use professional human translation services ...;-))

In the following Ranking tricks, which concern the search engines Google. If you optimize for Google, become also in most other search enginess & listings to be usually very well positioned.

The search after sides e.g. already seized, external left, competitors and key words is under "Google search" the inquiry syntax suitable in each case.

Search engine basic ranking tricks for the search engine Google

1. Used you old tags for your pictures. Linked pictures should be marked with one TITLE day. Used you the TITLE day also for all text on the left of.

2. Google evaluates among other things also annotations within the source text.

3. If you procure yourselves a Domain, which contains its Hauptkeyword, if nothing meaningful is more available, put on Subdomains with the appropriate key words.

4. For Frameseiten it is absolutely necessarily in the NOFRAME range key words and left on the lower surfaces of the Framesets to platzieren, in order to facilitate for Google the indexing.

5. The same applies to Javascripte. Here show the text or link contents of the Scripts within the NOSCRIPT range.

6. Google evaluates formatting (heading, fat, italically etc....) in texts and left more strongly than normal text.

7. Left it carefully all sides using the main key words among themselves. Ensure for the fact that also external contains the key words left on its sides in left.

8. Use for files and file names key words.

9. The Metatags should contain at least TITLE, DESCRIPTION, KEYWORDS, PAGE topic, of AUTHOR, LANGUAGE. With the key words applies: more is less.; -)) The TITLE should not contain any more than 150 indications, the Description of no more than 200. Further info. see below.

10. Content, content and again content is naturally still the best solution, if you want to maintain ground in a surrounding field of strong competitors.

still tap except competition:

11. If you should not turn time to lose to be able and the rarely which are missing, and usually very lengthy, "learning phases" to save want themselves, before you are successfully platziert the first time, you directly to a Ranking specialist or recruit over Google Adwords at the time to bridge.

Detail for the text optimization of your sites:

The Ranking algorithms of Google consider the occurrence and the frequency of key words in titles, URL, text and Metatag. It is meaningful to accommodate the most relevant search words in these ranges as frequently as possible.

Title: Place your main keywords as first words in TITLE element and heading. Terms, which are in these ranges, are more strongly weighted with the search. In addition the title in the search result is indicated.

Text : Important Keywords should be placed in the upper and last range of the page and been accordingly formatted, in order to strengthen the evaluation.

If the own sides receive a bad Ranking result with purposeful Keyword search only, then one should examine the key words regarding the competitors. A view into the better positioned www sides here often helps. Also you find in the WWW Tools, which can calculate criteria for them like the Keyworddichte of your sides. Simply in Google Keyworddicht & Tool enter.

Examine regularly, how many sides of the announced Domain were taken up.

Metatags: Since a qualitatively high-quality contentwise collection of web pages is so far not possible due to the automatic index production by search enginess, by the HTML specification so-called Metatags was provided, in order to create the possibility that a purposeful collection of contents due to provided to Metatags is possible.

Metatags offer the possibility, terms found there for the Ranking of the search results more highly to weights than same terms from the Body of the document.

Useful or important Metatags are the following:

Store on the part of in the Google Cache (archives) can with this Meta day be prevented.

< meta "content="noarchive" name="googlebot >
< meta name="keywords "more content="Keywoerter" > the key words belong purely here
< meta name="description "content="eine short contents contents of 150-200 signs" > a short and precise contents summary, which is understandable for humans also, since contents are partly also indicated this tags by Google. The rule is however that Google fades in so-called Snippets (text cutouts approximately around the search words) as description in the result.
< meta name="abstract "more content="Keywoerter" > compare above, but different text
< meta name="author "content="Name">Author of the site. The addition of further data is useful such as company and place.
< meta "content="Name" > owner of copyrights at document and/or contents name="copyright.
< meta name="date "content="jjjj mm ttThh:mm:ss+hh:mm" > indication of date and time of the production or publication of the sides. This follows a special syntax: The "T" (time) is contained for the separation from date and time always, the hours and according to indication of minute "+" describes the zeitunterschied at the Greenwich time.
< meta name="generator "content="Ranking Content" > with production of HTML code by generators is registered automatically here the name of the software. Manual entry also of key words is also possible.
< meta more name="publisher "content="Name" > entry of the publishing person or company.
< meta HTTP equiv="Reply tons of "Content="mailto:mail@yoururnameormailproviderl.com" > answer - email address for reports and as contact option
< meta name="robots "content="index, follow" > also as a Robot Exclusion day the well-known indication steers the behavior of the search enginess within its side. The following values are available:

noindex - side is not to be indexed.
index - side is to be indexed
nofollow - no outgoing left pursue. The indexation of the current side is permitted.
follow - side is to be indexed and outgoing left can be pursued.
all - index corresponds and follow

< meta name="revisit after "content="Anzahl days" > of this Metatag is to arrange the Crawler of a search engines to come to a given number days this side again - the few Robots adhere however to it...;))
< meta name="page topic "more content="Keywoerter" > data for the range of topics of the site
< meta name="page type "more content="Keywoerter" > e.g.. Diagram, link list, form, text

These data are realized by meta day within the Head range of the HTML file.

A further possibility consists of not directly inserting Meta data to insert but by linking with an external meta data file. But that is used link day, which is also specified within the Head range of the HTML file.

Who shrinks from the manual production of the Metatags, can also one of the numerous Metatag generators in the WWW use. By means of these generators then only still the values for the respective tags must be indicated and it an appropriate HTML source code are generated, which can be in-copied directly into the HTML document. Same applies for one to the production robots.txt file.

Wollen Sie verhindern, dass Ihre Grafiken und Fotos in der Bilder-Suchmaschine von Google erscheinen, können Sie dem "Googlebot" über die Datei robots.txt mitteilen, dass Ihre Grafiken und Fotos nicht indiziert werden dürfen:

User-agent: Googlebot
Disallow: /*.gif$

User-agent: Googlebot
Disallow: /*.jpg$

User-agent: Googlebot
Disallow: /*.png$

User-Agent: Googlebot-Image
Disallow: /

User-agent: Googlebot
Disallow: /*.pdf$

User agent: Googlebot
Disallow: /*.doc$

User agent: Googlebot
Disallow: txt$

German Informations - Kurz-Informationen auf deutsch zu dem Begriff "Ranking" für SEO Interessierte aus Deutschland, Österreich und der Schweiz:

In unseren Ranking-FAQ auf CMS-Ranking.de finden Sie grundlegende sowie weiterführende Erläuterungen, Tipps und Informationen zu Ranking & Suchmaschinenoptimierung und der damit verbundenen Fach-Terminologie. Folgende Fragestellungen unserer Ranking-Kunden konnten wir bereits online beantworten:

FAQ Ranking & Suchmaschinenoptimierung

Warum Ranking explizit für die Suchmaschine Google?
Was bedeutet Suchmaschinenoptimierung + Ranking?
Wo wird meine Website genau bei der Suchmaschinenanmeldung angemeldet?
Machen Sie Linklisten Einträge?
Bieten Sie manuelle Katalog Einträge zur Backlink-Generierung an?
Entstehen laufende Kosten nach der ersten Ranking Optimierung + Suchmaschinenanmeldung?
Wann erscheint meine Site in den Suchmaschinen-Ergebnissen von Google?
Besteht die Möglichkeit einer Tracking-Auswertung von Google Treffern der garantierten Keywords?
Wie läuft eine Backlink-Kampagne ab?
Was sind Spider + Robots?
Was macht der Googledance?
Was bedeuten Keyword, Keyword-Dichte, etc...?
Brauche ich überhaupt noch Meta-Tags?
Nutzen Alt- & Comment-Tags beim Ranking?
Doorwaypages - Sinn und Unsinn?
Wie kann das erreichte Suchmaschinen Ranking, über die Laufzeit der Ranking-Betreuung hinaus, beibehalten werden?
Wie beeinflusst die Relevanz von Content/Inhalten Google Positionen?
Was ist Linkpopularität?
Was ist Domaipopularität?
Wofür steht Geo-Targeting, bzw. was passiert durch regionale Such-Faktoren im Google-Algorithmus?
Brauche ich neben dem Suchmaschinen Ranking auch eine Google AdWordsKampagne?
Was ist das Google AdSenseMarketing?

Falls Sie keinen professionellen Ranking-Anbieter beauftragen möchten, können wir ihnen die Anfänger SEO-Schritte und auch weiterführende Ranking Tipps in unserem Ranking Tutorial auf www.pr-ranking-tipps.de empfehlen.

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Ranking - unsere deutschen Angebote zum Thema Suchmaschinen Marketing finden Sie unter:
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Für die Ranking Optimierung von Shops haben wir ebenfalls Angebote, welche ihnen nach einem Shop-Relaunch mit unserem SEO-Shop eine optimale Erfassbarkeit und Ranking Position durch Google und viele andere Suchmaschine ermöglichen. Wenn Sie Interesse an einem SEO-Forum haben, welches ebenfalls beineahe alle Ranking-Kriterien der Suchmaschine Google bereits "halbautomatisch" (automatische Generierung Metatags, Übersichtsseiten und zusätzlicher Content ist auch manuell über ein Mini-CMS anlegbar, automatisch erstellte Sitemaps, Vermeidung von "duplicate content", etc.) berücksichtigt, können wir ihnen mit einer von uns angepassten SEO-Variante des Open Source PHPBB Forums eine optimale und günstige Grundlage für ein erfolgreiches Suchmaschinen Ranking anbieten.

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